brand and content strategist ✿ self-employed
DEC 2025- present

• Plan, produce, and edit short-form video content for TikTok, Instagram Reels, and other social platforms.

• Create engaging social media copy, content calendars, and publishing schedules.

• Manage social media accounts and maintain consistent brand identity across platforms.

• Collaborate closely with business owners to develop authentic, conversion-focused content.

• Provide creative direction for visual branding, content campaigns, and marketing initiatives.

Jewelry instructor ✿ part time
ju1ys jewelry studio| los angeles
oct 2024- present

• Teaching DIY class in wax curving, metal smithing, and silver clay

• Photo and video shooting

• Social Media Content

social media strategist ✿ part time
JLC beauty school| LOS Angeles
nov 2023-present

• Developed and executed content strategies across TikTok, Xiaohongshu, and Instagram.

• Planned, filmed, and edited educational and promotional short-form videos.

• Collaborated with instructors to transform classroom demonstrations into engaging digital content.

• Produced marketing materials, promotional graphics, and student recruitment campaigns.

• Strengthened the school's online presence through consistent storytelling and brand-focused content.

CREATIVE DESIGNER ✿ freelance
aPR 2023-present
maxzine media | Los angeles
Axus media | Los angeles
Ju1ys jewelry studio | Los angeles

• UX/UI Design

• Website Design

• VI Design

• Graphic Design (Website, poster, logo, etc.)

• Marketing (Social Media, Google Ads, etc.)

BRIDAL STYLIST ✿ part time
Iring bridal| LOS Angeles|
oct 2022-MAY 2024

• Manage social media accounts

• Social media marketing: generate content, advertising posters, writing for sales

• Assist photo shooting

• Maintain retail neat and clean

• Customer service

• Customer consultation

• Assist client choosing right styles with professional styling skills

director of art and design department ✿ seasonal
Passion xy variety show| LOS Angeles|
dec 2022- may2023

• Manage the project timeline

• Create tasks & plans and supervise the process

• Guide the team and lead the design process

• Graphic Design (Poster, logo, Business ppt layout etc.)

graphic designer ✿ freelance
113H | CHINA | feb 2021
over apparel | Los Angeles | OCT-DEC 2022
E.N JEWELRY STUDIO | LOS ANGELES | oct 2022

• Brand identity

• Graphic design (logo, business card, posters, etc.)